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Modernising Boy Scout movement replaces merit badges with tattoos

Be prepared for a life of celibacy

Be prepared for a life of celibacy

In a bid to update its image, the Scouting movement has taken the radical step of replacing old-style sew-on merit badges with a far more modern system of permanent and disfiguring tattoos.

‘This is all about embracing the now,’ argued a branding consultant today.  ‘Tattoos are very urban decay, very dangerous and a little bit Jean-Paul Gaultier.  That’s a place the Scouts really wants to be.’

The idea originated in Her Majesty’s prisons, where Baden-Powell’s ‘Scouting for Boys’ continues to be the most-requested library book. Inmates have long used tattoos to recognise excellence in heroin dealing, mobile phone ‘cavity smuggling’ and nonce-beating – the ‘badge’ for the latter depicting a scout leader tied to a campfire spit using traditional bowline and sheepshank knots.

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Posted: Oct 14th, 2009 by rickwestwell

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