Shares in Lego have soared after the company announced that its latest range of minifigures will be based on the UK Coalition Cabinet.
The launch of the 22-figure range was brought forward after leaked pictures showed the new Lego characters ‘Health Guy’, wearing a white coat and carrying a tiny unread copy of the Health & Social Care Act, ‘Money Man’, caressing a papier-mache cat made out of used bank notes formerly intended for benefits recipients, and ‘Culture Secretary Dude’, sporting a large Sky satellite dish on his head feeding directly into an earpiece.
Children shown previews of the new range reacted positively, but many appeared confused about their political significance. ‘My favourite one is the bad guy Flaxen-Haired Wobbly Power-Rival with special zip wire harness attachment and two Union flags,’ said Kate aged eight, ‘but how does he fight the Supreme Leader Chap? Is it like my Ninjagos where they spin around hitting each other with sticks until one flies out of the inner circle?’
Prime Minister David Cameron gave a cautious welcome to the range. ‘I welcome this attempt to interest young people in British politics,’ he said, ‘but I do wish they had consulted us on the design. For a start, all the faces are yellow, when many of them should have been blue. Assuming they’ve modelled the Supreme Leader Chap on me, Lego should know I’ve never worn a cape with ‘kick arse’ emblazoned across the back in diamante, not even in the bedroom. And Nick is livid about Right Hand Man having no accessories other than a table he continually cowers under.’
Should the series prove popular, Lego has hinted they may look at other legislatures. ‘If kids like the Coalition, they’re sure to snap up our Church of England General Synod set,’ said a spokesman. ‘But we won’t do the Welsh Assembly. You’ve got to draw a line somewhere.’