Having used its brand of Instagram to sue makers of the app Littergram, Facebook has demanded naming rights to any book-related suffix, including scrapbooks, match books and cheque books. Using its billion-dollar empire, Facebook intends to purchase creative ownership of large portions of the English language and a significant portion of the air you breathe.
A Facebook executive explained: ‘No one had a face until we branded it. And we’re in discussions with the human race to see if they can attach something else to the front of their skull that does not infringe on our copyright. How about a big sign with a phrase not in usage – like Chattymouth, NoseyEarLips or MySpace? At the end of the day, we just want the public to call books what they are – extinct.’