
News based media loves a good equation to look scientific and hide the fact it is just promotional material for a holiday company or skincare product. Our brave boffins have come up with a suitably vague equation to summarise and monetise this very situation.

Where:
x = Content Provided (in clicks/second)
y = Desperation for grant money (£ per second)
a = Willingness for scientists to be referred to as boffins (Lack-of-Shame per £)
b = Public gullibility (Gaslighting per person)
c = Slow news compensation factor (decreases exponentially after each major event)
This is classed as a Pseudo-numerical Supposition and instead of showing working, it’s show me the money.
Image: sjajolika - Pixabay

