It was a classic case of 'spot the gap in the market'. Two entrepreneurs from San Jose built a business making Trillionaires' Shortbread to satisfy the tastes of people like Elon Musk and, er, Elon Musk.
'People like Elon shouldn't have to put up with mere Billionaires' Shortbread', one of the identical whizzkids said. 'You might as well serve him Millionaires' Shortbread or Middle Management Shortbread. The notion!'
Musk's trillionairedom was so short lived that the pair didn't sell a single bar and have had to tell their backers that their money has vanished. On the plus side this creates a new market for Recently Impoverished Shortbread which is just a plain biscuit.
No pedants were harmed in the making of this story.
image from Grok
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