Things described as ‘gamechangers’ actually only provide minor improvements

Innovations described excitedly by a man as ‘gamechangers’ actually offer just minor - if any - improvements on the previous ways of doing things, it has been confirmed.

Mike McBride routinely refers to new techniques for undertaking dull tasks and minor modifications to products and services as game changing, with little thought as to whether they are really revolutionary in any way at all.

‘Ordered in advance on the app for my Starbucks today - total gamechanger’, announced McBride on Facebook. ‘Saved me a couple of minutes in the queue today = maybe 4 hours over a year!’

‘Did a steak in the air fryer last night’, said McBride to his mates down the local club. ‘It’s honestly an absolute game changer for me - and I would think for anyone who wants a consistent medium rare cook throughout the whole piece of a sirloin’.

‘Local tip now open till 5pm instead of 4pm on a Sunday! #summerhours #waste #refuse #gamechanger ‘, posted McBride on his family WhatsApp group.

‘There’s a tendency for people to overstate how revolutionary quite small innovations actually are’ noted Richard da Costa, Professor of Behavioural Psychology at the University of Lunn (formerly Lunn Poly). ‘You see it being used in a whole host of situations, and it gives the person who is reporting the improvement - the ‘game changee’, if you like - a small feeling of importance and superiority in their discovery’.

‘I’ve just reported my findings of a small scale study on this exact phenomenon in a journal that will be read by probably 5 or 6 people at least - fair to say that in the field of social psychology it’s a total gamechanger’.

image: Pixabay/PixelKult

London Airports raise terror threat from other rival London Airports

The recent attack on Heathrow power infrastructure was confirmed to be by a rival airport group. The LAFF (Luton Airport Freedom Fighters) is a violent splinter group of the The Real Luton Airport Authority. Taking advantage of the struggling airports shut down, Luton Airport has initiated further growth of its territory with another retaliatory runway expansion.

Gatwick continues to condemn the violence and needless aggression yet continues with its own controversial Northern Runway expansion.

Internal fights escalated within the Heathrow leadership over the security failures, stemming back to the drone infiltrations that initially exposed their vulnerability.

The Front de libération du Stansted, recently interviewed in Time magazine, have vowed to not release customers baggage until their new departure lounge is approved.

Image: Pixabay/dmncwndrich

Hollywood becomes latest tariff victim

'Every film made in Hollywood,' said a famous director today, 'has an unwritten code to signal who are the good guys and who are the bad guys.  It used to be skin colour but that isn't allowed these days, so there's a kind of subliminal code in place.

'If a character pulls out an Apple phone, he or she is the good guy.  But if a Range Rover pulls up, whoever gets out is the bad guy.  It's that simple.  Now we can re-use Apple phones all day long, borrow them off staff, share them between films, but the Range Rovers are going to be shot to hell in the third act and driven off a cliff.  We need a constant supply of them, but with all these tariffs and the Brits refusing to send us any more cars, in any colour, we're totally screwed.  How else can we signpost the bad guys?' he mused.

'Here's an idea,' suggested a producer sat next to the director, 'why not just use British actors as the bad guys like we used to in the olden days before Range Rovers became cool?'  Both film makers studied their iPhones to see if there were enough British actors to go around and whether they were subject to sanctions too.  'Gee', said the director, 'it could still be tight, perhaps under the new regime we can go back to skin colour after all.

Image: Pixabay